Beehiiv vs Ghost
The 80/20 verdict.
Both tools have a place in the ecosystem. See the table below for the side-by-side, and visit each tool's detail page for the full 80/20 verdict.
| Beehiiv | Ghost | |
|---|---|---|
| Tagline | Newsletter platform built by ex-Morning Brew founders, optimized for growing and monetizing an audience. | Open-source publishing platform for serious newsletters and membership sites. |
| Pricing model | freemium | freemium |
| Starts at | $39/mo | $9/mo |
| Free tier | Yes | No |
| 80/20 verdict | core | situational |
| Best for | solo creators going full-time, newsletter operators who want monetization built in, publishers who want recommendation networks | technical publishers who want full platform control, SEO-focused bloggers adding memberships, publications migrating away from WordPress with a paid audience |
Beehiiv
Newsletter platform built by ex-Morning Brew founders, optimized for growing and monetizing an audience.
Visit Beehiiv
Affiliate link — see how we evaluate.
Ghost
Open-source publishing platform for serious newsletters and membership sites.
Visit Ghost
Affiliate link — see how we evaluate.