LinkedIn Statistics (2026): 1.3B Members, $19.8B Revenue

A data roundup of how big LinkedIn is in 2026, how people use it, what it earns and what it means for B2B marketers who post and advertise there.

LinkedIn has more than 1.3 billion members and about 100% of the Fortune 500, per its pressroom. It earned $19.8 billion in fiscal 2026, with revenue up 12% in the June quarter and membership growing at a double-digit rate for the fifth consecutive year, per LinkedIn’s Q4 FY26 highlights. The short version for marketers: LinkedIn is still growing, video is its fastest-growing ad format, and a third of U.S. adults use it, skewed heavily toward college graduates. Every figure below comes from LinkedIn, Microsoft’s SEC filings or Pew Research Center.

Key takeaways

• 1.3 billion+ members, including 430 million+ in Europe, the Middle East and Africa and 290 million+ in North America (LinkedIn)
• $19.8 billion in revenue in fiscal 2026, with Q4 revenue up 12% (LinkedIn)
• Marketing Solutions revenue grew 16% in Q4 FY26, a seventh straight quarter of double-digit growth (LinkedIn)
• Paid video ads grew 26% year over year (LinkedIn)
• Knowledge-oriented posts rose 24% and time spent on content 10% in Q4 FY26 (LinkedIn)
• 1.8 million+ feed updates are viewed every minute (LinkedIn)
• 32% of U.S. adults used LinkedIn in 2024, double the 16% of 2012 (Pew Research Center)
• 53% of U.S. college graduates use LinkedIn vs 10% of adults with a high school education or less (Pew Research Center)
• 20,000+ companies’ recruiters use LinkedIn’s AI hiring tools (LinkedIn)

How many people use LinkedIn?

1. LinkedIn has more than 1.3 billion members, per its pressroom statistics page (LinkedIn).
2. Membership grew at a double-digit rate for the fifth consecutive year in fiscal 2026 (LinkedIn).
3. A year earlier, LinkedIn had 1.2 billion members and four consecutive years of double-digit member growth (July 2025) (LinkedIn).
4. Europe, the Middle East and Africa is LinkedIn’s largest region with 430 million+ members (LinkedIn).
5. Asia Pacific has 410 million+ members (LinkedIn).
6. North America (the U.S. and Canada) has 290 million+ members (LinkedIn).
7. South and Central America has 226 million+ members (LinkedIn).
8. About 100% of Fortune 500 companies are on LinkedIn (LinkedIn).
9. 144,000+ schools and 42,000+ skills are listed on LinkedIn (LinkedIn).
10. LinkedIn’s Economic Graph counts 71 million companies (LinkedIn Economic Graph).
11. About 67.1 million companies and organizations have a LinkedIn Page, per LinkedIn’s ad sales site (LinkedIn Marketing Solutions).
12. LinkedIn is available in 36 languages (LinkedIn).
13. LinkedIn has more than 17,000 full-time employees (LinkedIn).
14. LinkedIn reached 1 million members in 2004, 10 million in 2007 and 100 million in 2011 (LinkedIn Marketing Solutions).
15. It passed 500 million members in 2017 and 1 billion in 2023 (LinkedIn Marketing Solutions).

What happens on LinkedIn every minute?

16. 1.8 million+ feed updates are viewed every minute (LinkedIn).
17. About 8,200 job applications are submitted every minute (~8.2K) (LinkedIn).
18. 18,000+ connections are made every minute (LinkedIn).
19. 93 people add a new role to their profile every minute (LinkedIn).
20. About 123 hours of learning content are watched every minute (LinkedIn).

How engaged are LinkedIn users?

21. Time spent on content grew 10% year over year in Q4 FY26 (LinkedIn).
22. Knowledge-oriented posts increased 24% in the same quarter (LinkedIn).
23. Time spent reading comments rose 18% (LinkedIn).
24. Original posts increased 14% year over year in Q3 FY26 (LinkedIn).
25. Knowledge-oriented comments were up 11% in Q3 FY26 (LinkedIn).
26. Comments were up 24% in Q1 FY26, with three consecutive quarters of double-digit growth in video uploads (LinkedIn).
27. In fiscal 2025, comments rose over 30% and video uploads increased over 20% (LinkedIn).

What it means: LinkedIn is rewarding conversation and expertise. Posts that teach something and start a discussion fit where engagement is growing; a scheduler such as Buffer or Typefully keeps a steady cadence without daily manual posting.

How much revenue does LinkedIn make?

28. LinkedIn’s full-year revenue was $19.8 billion in fiscal 2026 (year to June 30, 2026) (LinkedIn).
29. Microsoft’s 10-K puts LinkedIn revenue at $19,817M in FY26, $17,812M in FY25 and $16,372M in FY24 (Microsoft Form 10-K).
30. LinkedIn revenue increased $2.0 billion or 11% in FY26, with growth across all lines of business (Microsoft Form 10-K).
31. Q4 FY26 revenue grew 12% (10% in constant currency) (Microsoft).
32. Q3 FY26 revenue grew 12% (9% in constant currency) (Microsoft).
33. Q2 FY26 revenue grew 11% (10% in constant currency) (Microsoft).
34. LinkedIn revenue hit $18 billion over the twelve months to September 2025, up 10% (LinkedIn).
35. Q4 FY25 revenue grew 9% (8% in constant currency) (LinkedIn).
36. Marketing Solutions revenue grew 16% in Q4 FY26, its seventh consecutive quarter of double-digit growth, and Premium also grew at a double-digit rate (LinkedIn).

What do LinkedIn ads deliver?

LinkedIn’s own marketing claims, as published on its ad sales site; LinkedIn does not state the study dates on that page, so treat them as vendor claims.

37. Paid video ads grew 26% year over year (LinkedIn).
38. Paid video grew nearly 30% year over year in Q3 FY26 as LinkedIn expanded creator partnerships (LinkedIn).
39. ROI for marketing customers improved 20-30% year over year in the past fiscal year, per LinkedIn (LinkedIn Marketing Solutions).
40. 40% of B2B marketers surveyed say LinkedIn is the most effective channel for high-quality leads (LinkedIn Marketing Solutions).
41. Brands have seen a 33% increase in purchase intent from ad exposure on LinkedIn (LinkedIn Marketing Solutions).
42. Brands see a 2–3x lift in brand attributes when advertising on LinkedIn (LinkedIn Marketing Solutions).
43. Audiences exposed to brand and acquisition messages are 6x more likely to convert, and marketers see up to 2x higher conversion rates (LinkedIn Marketing Solutions).
44. The minimum ad audience is 300 members; LinkedIn recommends 50,000+ for single image and text ads and 15,000+ for message ads (LinkedIn Marketing Solutions).
45. Advertisers can target over 20 audience attribute categories, such as job title, function and industry (LinkedIn Marketing Solutions).

How is LinkedIn using AI in hiring?

46. Recruiters at more than 20,000 companies use LinkedIn’s AI-powered hiring solutions (LinkedIn).
47. Seats on LinkedIn’s enterprise AI hiring products rose 140% quarter over quarter in Q4 FY26 (LinkedIn).
48. LinkedIn’s agentic hiring products passed a $450 million annual revenue run rate in Q3 FY26 (LinkedIn).
49. Hiring Assistant drove nearly 70% higher InMail acceptance rates from candidates (LinkedIn).
50. Recruiters using Hiring Assistant review 60% fewer profiles and save nearly 30% of the time it takes to fill a role (LinkedIn).
51. AI-powered job search is used by about one million members a day (LinkedIn).
52. U.S. hiring on LinkedIn was down 4.8% year over year (up 7.8% month over month) in the latest monthly data (LinkedIn Economic Graph).
53. U.K. hiring was down 10.7% and India hiring down 6.3% year over year in the same data (LinkedIn Economic Graph).

Who uses LinkedIn in the U.S.?

54. 32% of U.S. adults used LinkedIn in 2024, up from 30% in 2023, 28% in 2021 and 16% in 2012 (Pew Research Center).
55. 40% of U.S. adults ages 30 to 49 use LinkedIn, versus roughly three in ten of those 18 to 29 and 50 to 64, and 12% of those 65 and older (Pew Research Center).
56. 53% of Americans with at least a bachelor’s degree use LinkedIn, versus 28% with some college and 10% with a high school degree or less, the largest education gap of any platform Pew asked about (Pew Research Center).

What to do with this data

1. Post for professionals, not the general public. LinkedIn’s U.S. audience is concentrated among college graduates and 30- to 49-year-olds, so write for buyers and practitioners.
2. Lead with expertise. Knowledge-oriented posts and comment reading are the fastest-growing engagement signals LinkedIn reports.
3. Test video. Paid video is LinkedIn’s fastest-growing ad format, and organic video uploads have grown for several quarters.
4. Post on a schedule. Use a scheduler that supports LinkedIn pages and profiles; compare options in our social media scheduling category, cross-posting tools and free social media schedulers.
5. Treat ad benchmarks as vendor claims. LinkedIn’s ROI and conversion figures come from its own sales site; measure your own results.

For the wider picture across platforms, see our social media marketing statistics and content marketing statistics.

How we compiled these statistics

We fetched primary sources on October 18, 2026 and recorded 58 data points in docs/content/stats-ledgers/linkedin-statistics.json. Every numbered figure above maps to a ledger row with a verbatim quote. Sources are LinkedIn’s pressroom, quarterly highlights, Economic Graph and Marketing Solutions pages; Microsoft’s fiscal 2026 earnings releases and Form 10-K on SEC EDGAR; and Pew Research Center. LinkedIn’s fiscal year matches Microsoft’s and ends June 30. Pew’s 2025 survey did not report LinkedIn, so its most recent LinkedIn figure is from 2024. LinkedIn’s regional member counts are floors (“430M+”), and its ad-performance figures are its own marketing claims without published study dates. We did not use third-party statistics roundups.