Webflow vs Wix
The 80/20 verdict.
Both tools have a place in the ecosystem. See the table below for the side-by-side, and visit each tool's detail page for the full 80/20 verdict.
| Webflow | Wix | |
|---|---|---|
| Tagline | Visual web development platform for building production-grade sites without writing backend code. | Drag-and-drop website builder with the most beginner-friendly editor and a free tier — best for simple sites. |
| Pricing model | paid | freemium |
| Starts at | $15/mo | $17/mo |
| Free tier | Yes | Yes |
| 80/20 verdict | core | situational |
| Best for | marketing teams who want design control without engineering dependency, agencies building client sites at scale, founders who need a production CMS without a backend developer | non-technical owners building a first small-business site fast, service businesses needing bookings and a simple storefront, anyone who wants pixel-level drag-and-drop without code |
Webflow
Visual web development platform for building production-grade sites without writing backend code.
Visit Webflow
Affiliate link — see how we evaluate.
Wix
Drag-and-drop website builder with the most beginner-friendly editor and a free tier — best for simple sites.
Visit Wix
Affiliate link — see how we evaluate.