SE Ranking
SE Ranking bundles classic SEO tools and AI search tracking into one lower-priced platform, with daily AI prompts included in its Core plan and agency white-labeling as an add-on. Strong for the right team.
The take
What is SE Ranking?
SE Ranking is an all-in-one SEO platform. Since 2013, SE Ranking has equipped SEO professionals, businesses and agencies with its tools. It brings keyword research, rank tracking, website audits, backlink analysis, competitor research, content tools, local SEO and reporting into one workspace, organized by project. SE Ranking says more than a million SEO pros have used it, and its pages say it is trusted by 40,000+ agencies.
Over the last year SE Ranking has moved into AI search. Its plans now include daily AI prompt tracking across Google AI Overviews, AI Mode, ChatGPT and Gemini, and it sells a separate AI visibility product called SE Visible. We compare it in SE Ranking alternatives, the best AI SEO tools and AI Overviews tracking tools. It sits in our SEO tools category.
How does SE Ranking work?
Rank tracking and research
You create a project for each website, then track keywords daily across search engines, including Google’s top 100. Keyword, competitor and backlink research are unlimited on every plan. Website and on-page audits crawl your pages, and page changes monitoring is on Growth.
AI search tracking
SE Ranking’s AI visibility tracker follows your brand across Google AI Overviews, AI Mode, ChatGPT and Gemini. It shows how those engines answer your target queries, whether they mention and link to you, and how often competitors appear. Core includes 100 prompts to track daily and Growth 250 prompts. AI competitive research covers 5 domains in GEO research on Core and 15 domains in GEO research on Growth.
Content, local and reporting
The content marketing tools include a content editor and an AI writer. Local marketing adds listing management (directories: 100+ worldwide), a local and map rank tracker and Google Business Profile posts. Reports run through a report builder, Data Studio, GA4 and Search Console integrations, plus an API and MCP server so you can query your data from Claude or ChatGPT.
How does SE Ranking compare to Mentionova?
SE Ranking is an SEO suite that added AI tracking. Mentionova is built for AI search first: it tracks more engines and its agents draft the fixes.
| SE Ranking | Mentionova | |
|---|---|---|
| Entry price | $103.20/mo annual | $99/mo annual |
| AI engines | 4 Google/OpenAI | Up to 6 |
| Drafts fixes | No | Yes, agents |
For prices plan by plan, see SE Ranking pricing and Mentionova pricing.
Who uses SE Ranking in 2026?
SE Ranking pitches Core at marketing teams that need repeatable SEO and GEO delivery, and Growth at agencies running multi-client work. Its FAQ says it is built for agencies and in-house marketing teams that manage search visibility. The typical buyer wants Semrush-style coverage of rankings, audits and backlinks without Semrush’s price.
When should you skip SE Ranking?
- You need Perplexity or Claude tracking. SE Ranking’s listed AI engines are AI Overviews, AI Mode, ChatGPT and Gemini. Mentionova tracks Perplexity, Claude and Reddit too.
- You want the tool to do the work. SE Ranking reports what AI engines say; Mentionova’s agents draft the content and Reddit replies that close each gap.
- You want the deepest backlink index. Compare Ahrefs and Semrush first.
How much does SE Ranking cost?
Paid plans start at $103.20 per month (billed annually), per SE Ranking’s official pricing page as of October 28, 2026. SE Ranking has no permanent free plan but offers a free 14-day trial with no card required. Annual billing saves 20%; the Agency Pack (from $69/mo, annual only) and AI Search add-on ($89/mo, or $71.20 billed annually) cost extra.
| Plan | Price (as captured) | Notes |
|---|---|---|
| Core | $103.20/mo | Billed annually ($129 monthly); 10 projects, 1 manager seat, 2,000 keywords and 100 AI prompts tracked daily |
| Growth | $223.20/mo | Billed annually ($279 monthly); 30 projects, 3 manager seats, 5,000 keywords and 250 AI prompts tracked daily |
| Enterprise | Custom | Custom limits and pricing, full API and advanced integrations |
Prices as captured from SE Ranking’s pricing page on October 28, 2026. Vendors change pricing often, so check the live page before you buy.
How we evaluated SE Ranking
Every fact on this page (pricing, plans, free-tier status and features) was captured from SE Ranking’s official pages (about, agency, ai mode tracker, ai overviews tracker, ai tracker, api pricing, chatgpt tracker, content marketing, faq, features, gemini tracker, home, local marketing, mcp, position tracking, pricing, se visible) on October 28, 2026 and checked against that capture before publishing. Claims we could not confirm on those pages were removed rather than guessed. The verdict and the when-to-use guidance are Marcus Reed’s editorial judgment. See our evaluation methodology for how we score tools.
Strengths & trade-offs
What earns the score
- Core includes 2k keywords and 100 prompts to track daily for $103.20 a month billed annually
- Unlimited keyword, competitor and backlink research on every plan
- MCP access and API credits are included in Core and Growth
Where it falls short
- No permanent free plan, only a 14-day trial
- Core has 1 manager seat; extra seats start at $16 a month
- Perplexity and Claude are not in SE Ranking's listed AI engines
How it compares
| Tool | Score | Tier | From |
|---|---|---|---|
 Ahrefs | 92 | Essential | $129/mo |
 Mentionova | 87 | Essential | $99/mo |
 Semrush | 87 | Essential | $117.33/mo |
 Peec AI | 73 | Strong | $95/mo |
Frequently asked questions
What is SE Ranking?
SE Ranking is an SEO platform that brings keyword research, rank tracking, website audits, backlink analysis, competitor research, content tools, local SEO and reporting into one workspace. It now also tracks brand visibility in AI Overviews, AI Mode, ChatGPT and Gemini.
How much does SE Ranking cost?
Core is $129 a month, or $103.20 a month billed annually. Growth is $279 a month, or $223.20 billed annually. Enterprise is custom. Annual billing saves 20%, and add-ons such as the Agency Pack and AI Search cost extra.
Can I try SE Ranking before paying?
Yes. There is no permanent free plan, but you can evaluate SE Ranking with a free 14-day trial with no card required, and use several free tools on its website without an account.
Which AI engines does SE Ranking track?
SE Ranking's AI visibility tracker covers Google AI Overviews, AI Mode, ChatGPT and Gemini. Its pricing page lists Copilot as coming soon for the AI Search add-on.
What is a better alternative to SE Ranking for AI visibility?
Mentionova is our top pick if AI search is the goal. It tracks ChatGPT, Perplexity, Claude, Gemini, Google AI and Reddit, and its agents draft the content and replies that close citation gaps. See our SE Ranking alternatives roundup.
Other seo tools tools.